The cornerstones of Decision Support Systems are Operational Research and Optimisation. These fields of applied mathematics provide the appropriate tools for modeling and optimising procedures that emerge in the modern business environment. The objective of Decision Support Systems is the calculation of the set of parameters that decrease the operational cost, leverage the quality of products and services, and finally, maximise the profits resulting from all the business activities of a company.
One of the main characteristics of Decision Support Systems developed by
PRIMARY is their complete adaptability to existing procedures. This feature is based on the accurate data mining and analysis, which are feasible through the close cooperation of
PRIMARY with our clients.
PRIMARY follows a collaboration framework with main axes the clearly defined strategy, the constant communication and updating to the customer as well as the focus and dedication to meeting the objectives set.
The technology used by
PRIMARY as the core of the developed Decision Support software involves state-of-the-art algorithms from the fields of Operational Research and Optimisation:
- Linear Programming
- Mixed Integer Programming
- Evolutionary Algorithms
- Constraint Programming
The algorithms used for mathematical modeling of the business procedures as well as for the optimisation of the parameters that control their outcome have proven efficiency in hundreds of implementations worldwide.
The most frequent applications concern the following procedures:
- Supply Chain Management
- Production Planning
- Shift Scheduling
- Transportation Planning
- Planning of Promotional/Advertisement Campaigns
Today’s complex business environment in parallel to the evermore narrowing margins set to operational costs, require the adoption of solutions that are able to deal with the increasing complexity and can indicate decisions that minimise operational costs and maximise profit. This objective is met through the development and deployment of state-of-the-art Decision Support Systems adapted to the exact conditions and needs of a company.
